Video content distributors, codec developers and researchers in related fields often rely on subjective assessments to ensure that their video processing procedures result in satisfactory quality. The current 10-second recommendation for the length of test sequences in subjective video quality assessment studies, however, has recently been questioned. Not only do sequences of this length depart from modern cinematic shooting styles, the use of shorter sequences would enable substantial efficiency improvements to the data collection process. This project, therefore, aims to explore the impact upon viewer rating behaviour of using different length video sequences and the consequent savings that could be made in time, labour and money .
Felix Mercer Moss, Ke Wang, Fan Zhang, Roland Baddeley and David R. Bull, On the optimal presentation duration for subjective video quality assessment, IEEE Transactions on Circuits and Systems for Video Technology, Volume PP, Issue 99, July 2015.
Felix Mercer Moss, Chun-Ting Yeh, Fan Zhang, Roland Baddeley and David R. Bull, Support for reduced presentation durations in subjective video quality assessment, Signal Processing: Image Communication, Volume 48, October 2016, Pages 38-49.